Register
Companies in the timber industry / Daily News / Global Trends / Furniture / Wood Products / China / Europe / Global
March 10, 2020

IKEA starts selling its products on Alibaba; aims to extend on the Chinese market

IKEA starts selling its products on Alibaba; aims to extend on the Chinese market
   IKEA on Tuesday (Mar 10) started selling its products on Alibaba's Chinese e-commerce platform Tmall, the first time the world's biggest furniture retailer has sold through a third party in its 77-year history.    The move is aimed at reaching more shoppers in a country where shoppers to a larger extent than elsewhere favor multi-brand online platforms.    IKEA said it saw its virtual store on Tmall - initially a six-month test across the east coast provinces of Jiangsu, Zhejiang and Anhui, and the city of Shanghai ...

Register for unlimited access

We work hard to bring you the latest news in the world of international wood industry. The article you are currently reading is available only to registered users.

By registering you gain access to:

  • Thousands of quality articles
  • In-depth analyses of market trends
  • Exclusive market price insights
  • And much more!

All this for only 248 EURO/year!

(approximately $ 272.51, Paypal exchange rate)

Register now:

Checkout Options
Yearly subscription - 248 EUR/year
password strength indicator
Additional Info




We Accept PayPal
Billing Address

Keywords